This blog has been offline for almost 3 months. The first month was spent wondering what to do with it, the following two re-jigging the code and re-designing the site, getting it ‘just so’ before launch.

Why, then, did I launch the site yesterday before it was fully ready, while I’m still not 100% happy with it?

Two reasons:

  1. I’m not sure it’s ever possible to be 100% happy with anything – there will always be things that bug me and that I want to change. So I’ll just change them as I go.
  2. It’s far more important just to get it out there than constantly be thinking about getting it out there.

In all the huffing and puffing over lines of code and photoshop files, I lost sight of the fact that the purpose of this blog is to keep me focussed on what’s important. Getting the perfect website just right isn’t one of those things.

Far better to get things out there, to open yourself to the world – to ‘ship‘ in Seth Godin terms – than to sit on your butt and think about doing something that you may eventually ship.

What project (or projects) are you sitting on, waiting for an excuse to start? When are you going to start? And when are you going to get it out there?

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